Annual Conference



October 12 - 14, 2020
Owensboro Convention Center

* All members must log in or create a user account in order to register for the 2020 Annual Conference *

Sunday, October 13, 2019

12:00p Broadcasters Cup Golf Scramble sponsored by KY811
4:00p Registration Opens
5:30p Kickoff Reception

Monday, October 14, 2019

7:30a Board of Directors Meeting
8:00a Breakfast with Exhibitors
9:30a Welcome & Conference Overview
9:45a Legal Panel Discussion


  • Monica, Dias, Frost Brown Todd, LLC
  • Ann Bobeck, Fox Corporation

Moderator: Dawn Sciarrino, Sciarrino & Shubert, PLLC

11:30a Lunch Opens, sponsored by Radio Talent Institute
12:00p Keynote with former MLB Player, Rookie of the Year, World Series Champion & MLB Network Broadcaster, Steve Sax
1:00p Break with Exhibitors
  • Sales - Chris Lytle, Best Selling Author & Sales Trainer: "Getting More First Meetings: Getting Into See Hard-to-See Prospects" moderated by Jeff Ray, General Manager, Gateway Radio Works
  • Digital Lab -  Adam Armbruster, Senior Partner, Eckstein Summers Armbruster & Company: "Become Cutting Edge: Properly Positioning and Launching Broadcast and Digital for Today's Business Leaders" moderated by Earl Jones, President Kentucky/Indiana Region, Senior VP Urban Operations, iHeart Media
  • Legal - Dawn Sciarrino, Sciarrino & Shubert, PLLC: "License Renewal Preparation" moderated by Julie Milam, General Manager WNKY


Break with Exhibitors



  • Sales - David Rich, Best Selling Author & Speaker, Contagious Talk: "How to Turn a Contact Into a Connection Into a Client" moderated by Mike Tarter, President, Forcht Broadcasting
  • Digital Lab - "Digital Success Stories" with panelists Beth Mann, President & CEO, The Edge Media Group, Lori Morgan, Corporate Director of Digital Sales, BCI Media and Amy Stroud, Vice President, Forcht Broadcasting. Moderated by Marti Hazel, retired, WDRB Media

Ambassador’s Reception
7:00p Excellence In Broadcasting Awards
9:00p Awards “After Party” with Tryone Dunn & Kin-Foke

Tuesday, October 15, 2019

7:15a Breakfast with Exhibitors sponsored by P1 Learning
8:00a KBA Business Meeting / Presentation of Colors / Annual Membership Meeting
8:30a Fred Jacobs, Jacobs Media, "2019 Tech Survey"
9:30a NY Times bestselling author, Andy Andrews, "The Life You Choose, Creating The Future You Deserve"

Break with Exhibitors

Andy Andrews Book Signing

  • Sales - Tom Ray, Exec. VP, Jim Doyle & Associates, "Branding is OUT, Results are IN!" moderating by Jeff Anderson, General Manager, WKYT
  • Digital - Fred Jacobs, Jacobs Media, "Radio A-to-Z" moderated by Lynn Martin, President, LM Communications
  • Content - "Legends of Sportscasting" with panelists Tom Leach, voice of the Kentucky Wildcats and Paul Rogers, voice of the Louisville Cardinals. Moderated by Dale Thornhill, President, Commonwealth Broadcasting

Closing Session & Luncheon with Keynote Scott Hamilton, Olympic Gold Medalist, Cancer Survivor & Olympic Broadcaster, "Survive With Great Content"



"KBA LIVE" hosted by Scott Hamilton, with guests: 

  • Paul Weyland, President, Communication Strategies
  • Mike McVay, President of McVay Media
  • Steve Newberry, Exec. Vice President, National Association of Broadcasters


Our goal is to light a new fire in our membership around new emerging technology and how it impacts our work. With this in mind, how we can apply this technology to the strong foundation we have built in order to inspire the next generation of broadcasters. I hope you'll consider joining us this year, and partnering with us to sponsor our 2019 Conference.


There are a variety of new, highly visible sponsorship opportunities available at the 2019 KBA Annual Conference. Spaces are very limited, so don't delay in securing your partnership. 



Thanks to you, we're able to host the 2019 KBA Annual Conference. As the Title Sponsor of the event, your brand will be showcased prominently throughout the entire event!

Additionally, you will receive:

  • Full page ad in the 2019 Awards Program
  • Naming Rights for the main stage
  • On-screen recognition
  • (1) 8' x 16' exhibitor space in the KBA Exhibitor Lounge
  • Opportunity to provide attendees with advertisement or swag items in main stage room
  • Prominent logo on website

EVENT ELEMENTS - $1,500/$3,000

As the sponsor of one of the 2019 KBA Annual Conference event elements, attendees will enjoy an elevated experience thanks to your generosity. Your brand will be showcased in conjunction with the element of your choosing.

$1,500 Sponsorship Options

  • Kickoff Reception & Exhibitors Lounge
  • Excellence In Broadcasting Awards
  • Awards "After Party"

$750 Sponsorship Options

  • Ambassador's Reception
  • Charging Stations 
  • Attendee Breaks (4 total)
  • Monday Lunch
  • Tuesday Breakfast
  • Tuesday Lunch


The KBA Exhibitor Lounge is a space for attendees to network, explore and enjoy refreshments throughout the conference. This space is available to guests throughout the duration of the conference and puts you front & center with 350 of Kentucky's best broadcasters. As an exhibitor at the conference, you will receive an 8' x 8' space with a 6' table to host attendees and share your capabilities with our audience. 

Each Exhibitor will receive:

  • 8' x 8' space to showcase your organization
  • 1/4 page ad in the Awards program

Set-up: Please plan on setting up any materials or branding on Sunday, October 13th between 12pm and 5pm. The Exhibitor Lounge will open to attendees for the Kickoff Reception at 5:30pm on Sunday.

*Space decorations and/or branding is the responsibility of the exhibitor. 


As a contributor to the 2019 KBA Annual Conference, you will be recognized on signage throughout the event and in the Awards Evening printed program.

PEP Sponsors

Cabinet for Health & Family Services (CHFS)
Gear Up
Governor’s Office of Agricultural Policy/KY Agricultural Development Fund (GOAP/KADF)
Justice & Public Safety Cabinet (JPS)
Kentucky Council on Postsecondary Education (CPE)
KY 811
Public Service Commission of Kentucky
Transportation Cabinet