KBA's PEP program allows state agencies, organizations and non-profits to increase awareness and educate the public across all 120 counties in the Commonwealth.

The Kentucky Broadcasters Association (KBA) provides access to a statewide network of radio and television stations along with targeted digital messaging – providing PEP clients with the means to promote their all-important messages and stretch their education and awareness budgets.

Through PEP, the KBA arranges placement of a client’s announcements on 278 radio stations and 19 television stations throughout every Kentucky broadcast market. Broadcasters generously contribute their best available unsold time to air the PEP announcements, providing the sponsoring agencies with time slots that are varied. Station participation in the PEP program is voluntary.

PEP clients strategically use radio, television and digital platforms to reach targeted audiences.

For more information about how KBA's PEP Program can help you get the word out about the services and programs that you provide, please contact:

James Reed
(502) 216-8537
james@kba.org

PEP is a sole source program.  State vendor ID: KY0036918